Enough About Me: What Do You Think About Me, Ink?

I founded ME, INK in 2001 so that I could use my proven marketing expertise to help companies build stronger, longer-lasting and more profitable connections with both new and existing customers. From market research to message definition and delivery through the full spectrum of paid and earned electronic and print media \(advertising, pr, social media\) I focus the power of words and images to build the brand image we have designed. Just like physical assets, your brand requires maintenance and regular investment: unlike a factory or office building, a brand can appreciate in value over time. Accountants don't know how to measure brand equity, but here's an example. Compare the prices of two CNC-routed, bolt-together guitars. Both look virtually identical, but one has a Fender logo on the headstock, and the other... doesn't. The price differential is the value of a strong brand.

If you'd like to explore your marketing and sales model, how we can improve its energy, operation and effectiveness, and the positive results we can produce for you and your company, get my personal attention: click the Contact link to the right, or use the information below.

chris@doering-mba.com
+1 414.717.7555 • Skype chris.doering • PO Box 146, Stewart's Point, CA 95480-0146 USA